Overview
"Lets redesign our main product"
This was my challange for the quarter.
Core Issue
The product has grown organically without a designer over years, resulting in:
Inconsistent UI patterns
UI created by multiple designers/engineers
Fragmented workflows
And a few lead to nowhere
Steep Learning Curve
To hard to do things
Strategy
How I do things
Data
Combine Qualitative and Quantitative Data
Reduce cognitive load
By mapping information architecture
Incremental Redesign
No changes from day to night
Objectives
What we want to achieve
UI
Update overal design for a modern UI
No errors
Zero broken flows.
Task Completion
Reduce task completion time.
Feature Adoption
Increase feature adoption for underused tools.
Fast New Users
Decrease onboarding time for new users.
Survey
Direct touch with users
I sent an email asking for users to provide their options regard current dashboards
Method
1 to 5 Rate Scale
Participants
Borader user base (500+)
1. How satisfied are you with the dashboard types
2. How important is customization to you?
3. How do you evaluate our current visual design?
4. For a new user, how easy is it to use dashboards?
5. How easy do you think it is to start using dashboards?
Usability Inquiry
Looking on how users set up and interact with their dashboards.
Method
Monitor Screen Activity
Setup
Users strugle to start
Lack of templates and guidance
Data Integration
Unreliable and manual
Sync issues & discrepancies
Customization
Too Complex
Overwhelming options
Navigation
Hard to move between sections
Low discoverability
Clustered navigation
Impact on Experience
User Personas
Who are we doing this to?
Sarah Johnson
Beginner
Michael Chang
Intermediate
Emily Martinez
Advanced
User Interview
Beginner
Struggles with interface
Needs onboarding and guidance
Believes design is outdated
Intermediate
Struggles combining data
Needs better control and consistency
Requests for notification and importation
Frustation with broken flows
Believes learning curve is to high
Advanced
Struggles with data reliability
Needs advanced tools & flexibility
Requests for design freedom
Requests advanced tutorials
Workshops
How Might We
Sensitive information have been removed!
Impact x Effort Matrix
Guiding decision making
After this workshop, the team decided to work on the Visual Design, and Flows and navigation.
Dot Voting
Taking the decision
I facilitated a dot voting right after, so stakeholders could take the final decision.
User Journeys
Main touch points showcasing the dashboards interactions
Site Map
Wireframes
Wireflow
MoSCoW
After the wireframes, I socialized them and facilitated a workshop with stakeholders to decide what we would be doing or not, so I could start the high-fidelity prototype.
Outcomes
SUSSystem Usability Scale
Task Success
Easy of Use
Time on Task
